28 juillet 2023

Better, Best and Butter?



 In the last ten years or so, the photographic gear manufacturers of this planet have determined that their business have nothing to do with photography, at least to a certain extend as long as theirs photo devices are sufficiently performing for the intended users and their ambassadors, i.e. many so-call “independent” photo gear reviewers. And we must agree that they have succeeded in this by a very large marge (of profit).

The popularity of the phone instant self portrait and its personal promoting efficiency have cut the necessity to offer by them cheap cameras, lenses and accessories. Now, many aspiring photographers as for more experimented ones are concentrate their effort to get the best photographic equipment available on the market. The appeal is so strong that the appreciation in regard of the photographer is mainly oriented to his/her gear acquisition instead about his/her imaging creative results.


I am not surprise because doing interesting and original photos with impact is still a rather difficult artistic exercice. Better blame the material instead of the author! This is where in-camera algorithms, automated post-editing and artificial intelligence (AI) are taking the lead for the modern photo takers (Please notice the use of the new definition here 😉). After all, those pretending visual artist are the butter (or the "cream") of the photographic gear industry.

And now we are seing more and more a new you tubers category, the “Why I left this gear manufacturer and its system”. I dont want to contradict all this very knowledge web people by saying that they are not if they have taken the time and the effort to discover and experiment all the fabulous potential of most of the actual digital camera models (and I can assure that this potential of creativity is huge, very diversified and efficient if you take time to learn it). No now people are speaking of ergonomics and interfaces that have to satisfy their own personal taste without any learning curve. Let’s say that is far from the times I have learned photography during the analog era (1970-1980 in my case).

If you kindly ask me what I think specifically of one camera model*, the answer will be invariably that it is a marvelous tool to explore and try. And certainly, there are fabulous for almost all of them.

So what is the best camera we can recommend: the one you will love to have, to cherish, to play with, to take with you and do photography and that you can rely for all your visual adventures.

📷 ____________________________________________ 📷

* But you already know that I have an absolute love for compact cameras!

Photos-illustrations Daniel M 

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